Magazine Analysis - Reveal

I think the magazine is called Reveal for the simple fact they're revealing the celebrity stories that everyone is questioning. Reveal is published by Hearst Magazines, the largest digital publisher in the UK, who also publish Elle as well as All About Soap, Best, Company, Cosmopolitan, Country Living, Elle Decoration, Esquire, Good Housekeeping, Harper's Bazaar, House Beautiful, Inside Soap, Prima, Real People, Red and Zest. They also publicize several online magazines like sugarscape, netdoctor, hangbag.com, digital spy and all about you.

Reveal is published on a weekly basis, this is probably so that the reader is kept up to date with the latest stories and celebrity gossip. The circulation for this magazine is around 173,000 and the website's circulation at just under 1,500. 
The target audience for this magazine is particularly women as there are fashion and beauty sections for women, and is suited for females from young adults, upwards. I think the fashion and beauty segments help determine the readership as women. The pages have several large pictures on them, and most of the pages are more pictures than text. 

All the images on the front cover are rather big. There is no one main picture and not much text. The magazine is trying to lure you in by a few words about several of the stories without giving too much away so you're intrigued to buy it. There are a lot of features in this magazine like celebrity stories, some real life stories, fashion and beauty segments as well as cooking ideas and an advice section. A few fonts that are the same are used throughout and they've kept the same house style all through the magazine. 

Reveal is fairly similar to other gossip magazines out like Heat and Now. They have the same layout type with lots of pictures. I wouldn't say that this magazine looks expensive at all, it doesn't have the classy look that Elle or Vogue have. The text is very chatty in this magazine and informal. They're not bothered about it being high-end as they want it to feel more friendly.

There is more of Reveal's content than there is adverts so I don't think the price range for adverts would be too high. The adverts are for things like skin care, food and other feminine products which again, help determine the target audience as women. 

There aren't many models in this magazine as the majority of pictures are of celebrities. There are a few pictures in the fashion section that are of models who are very slim and pretty so don't relate to 'real women'.
There isn't a large section on men at all, the only place you will read something about men is if it's a celebrity story or in the advice section. It's a very female oriented magazine.

You don't see anyone below the age of 18 appear in this magazine, but you do see real life people as well as celebrities so there is that balance.

I would say that Heat and Now and other magazines like that are the competing publications. They're all very similar in content, it's just which ever has the more stories you're interested in that would help your final decision in which to buy.